{"id":3568,"date":"2016-05-03T13:30:34","date_gmt":"2016-05-03T13:30:34","guid":{"rendered":"http:\/\/blog.plugmatter.com\/?p=3568"},"modified":"2020-02-26T13:15:44","modified_gmt":"2020-02-26T13:15:44","slug":"tips-for-beginner-bloggers","status":"publish","type":"post","link":"https:\/\/plugmatter.com\/spark\/tips-for-beginner-bloggers\/","title":{"rendered":"4 Things You Should Do Immediately After Starting a Blog"},"content":{"rendered":"<p style=\"text-align: left;\">You heard about blogging and you were so excited about starting one. You read a few documents on <a href=\"https:\/\/www.designbombs.com\/how-to-start-a-blog\/\">how to start a successful blog<\/a>. You even paid some experts to get your new blog running and now you are glad you have a blog.<\/p>\n<p>You\u2019ve created a couple of pages, including your About Me page, Contact Page, etc. You have your social media profiles linked up. The buttons are right there on your blog so visitors can follow you on social media.<\/p>\n<p>You may even tell me look Enstine I have <a href=\"https:\/\/wordpress.org\/plugins\/wordpress-seo\/\">Yoast<\/a> in place so my OnPage SEO infrastructure is setup. There is almost nothing else to do. Everything else is ok.<\/p>\n<p>Congratulations!<\/p>\n<p>High Five!<\/p>\n<p><span class=\"Normal-H\"><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image29.jpg\" alt=\"\" width=\"168\" height=\"140\" \/><\/span><\/p>\n<p>Honestly, I can feel the excitement in you.<\/p>\n<p>You are ready to pump up content and your expectations are high.<\/p>\n<p>But quite frankly, there are a few other things you need to do immediately to avoid embarrassment, disappointment and shock in the days ahead. Let\u2019s discuss some of these things<\/p>\n<p>4 things you should do before continue<\/p>\n<h2><b>1 \u2013 Security<\/b><\/h2>\n<p>What about you get up tomorrow with the excitement to publish your new post and the next thing you see on your blog is a blank screen or something like this:<\/p>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image31.png\" alt=\"\" width=\"547\" height=\"393\" \/><\/span><\/p>\n<p>This instantly causes panic and transmit some waves of shock through your spine right? Your blog has been hacked. Yes, that can happen to your WordPress \u00a0blog some days, weeks or even years after it was setup.<\/p>\n<p>Who is to be blamed?<\/p>\n<p>You of course!<\/p>\n<p>Don\u2019t blame the hacker or your weak webhosting company. You failed to secure your blog from the very start of it.<\/p>\n<h3><b>What do you do now that it\u2019s not hacked yet?<\/b><\/h3>\n<ul>\n<li><b><b>Install a security plugin.<\/b><\/b><\/li>\n<\/ul>\n<p>I use iTheme security so you may want to look into it. It has tons of options that will assure some minimum security of your blog.<\/p>\n<p>Change your blog login name from Admin to something else.<\/p>\n<p>Use a solid password that\u2019s difficult to guess<\/p>\n<p>iTheme allows you to change some critical folder names, rename your database tables, hide your login urls, etc.<\/p>\n<ul>\n<li><b><b>Use a Content Delivery Network (CDN)<\/b><\/b><\/li>\n<\/ul>\n<p>CDNs are generally known for their capacity to improve your site load speed and boost SEO. To add to this, CDNs help a great deal to reinforce the security of your blog.<\/p>\n<p>On my blog, I use CloudFlare and that is constantly doing me the favor of stopping threats even before they hit my blog.<\/p>\n<p class=\"Normal-P\" style=\"direction: ltr; margin-left: 2.25pt; text-indent: 0pt;\"><span class=\"Normal-H\"><img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image19.jpg\" alt=\"\" width=\"593px \" height=\"289px \" \/><\/span><\/p>\n<ul>\n<li><b>Put in place a backup system<\/b><\/li>\n<\/ul>\n<p>Creating backup copies of your blog (database, plugins, templates and media folders) is, as a matter of fact, the best security measure you are ever going to take.<\/p>\n<p>This is because you can always recover from a hacked site but if you didn\u2019t backup, you may be in for a fresh start.<\/p>\n<p>Once your hacked blog is cleansed, you can always restore the latest cleanest backed copy. That\u2019s why I recommend a weekly or bi-weekly automatic backup of critical files of your blog. Again, itheme WordPress security plugin has a feature to allow you backup.<\/p>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image05.jpg\" alt=\"\" width=\"624px \" height=\"646.666666666667px \" \/><\/span><\/p>\n<p>\u00a0A couple of important things to note here;<\/p>\n<ul>\n<li>You can allow the plugin to backup and mail to you the backed copies<\/li>\n<li>Copies can be saved on your server too<\/li>\n<li>You set the number of copies to keep on the server<\/li>\n<li>You can enable scheduled backup and set intervals in days<\/li>\n<li>Etc<\/li>\n<\/ul>\n<p>There are also more dedicated free\/Paid backup solutions out there for your blog that allow you to save copies on the cloud so you may want to do some more research on this.<\/p>\n<p>You may also want to get platforms that assure complete website security from malware detection, malware cleaning, stopping hackers to DDoS mitigation.<\/p>\n<h2><strong>2 \u2013 Start building your list immediately<\/strong><\/h2>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image22.png\" alt=\"\" width=\"541\" height=\"405\" \/><\/span><\/p>\n<p>\u00a0One of my biggest and stupid mistakes in my early days of blogging is that I didn\u2019t start building a list for my blog.<\/p>\n<p>Knowing what it means to have a list of subscribers behind my blog, I completely regret my not starting it earlier. I wasted months, not knowing I was leaving behind something that\u2019s key to my business success.<\/p>\n<p>I don\u2019t want you to find yourself in this situation. That\u2019s why now that you just started, I encourage you start creating a list for your blog.<\/p>\n<p>Here is why\u2026<\/p>\n<p>Your list is your most sure source of traffic. Google can change its algorithm, Facebook, Twitter and other social media properties have the exclusive right to change their terms, etc and you know this can have a negative impact on your traffic.<\/p>\n<p>But you completely own your list and you decide when and how to use it depending on your strategies.<\/p>\n<p>Each time I mail an update to my list, there is a spike in traffic and sales. That\u2019s why I don\u2019t take list building lightly;<\/p>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image33.jpg\" alt=\"\" width=\"624px \" height=\"181.333333333333px \" \/><\/span><\/p>\n<p><b>So where do you go from here?<\/b><\/p>\n<p>First thing, do not use any list building platform to capture leads and store on your blog. This is because mailing from within your blog may trigger issues between you and your host.<\/p>\n<p>The best solution is to host your emails with external email marketing platforms like AWeber, MailChimp, iContant, GetResponse, INinbox, etc<\/p>\n<p>Once you\u2019ve signed up to any of these marketing platforms, the next thing is to hook it up to your blog.<\/p>\n<p>There are many ways:<\/p>\n<ul>\n<li>Add signup form to your sidebar<\/li>\n<li>Add \u00a0signup form below content<\/li>\n<li>Use content upgrade techniques<\/li>\n<li>Use popup windows (annoying and intrusive)<\/li>\n<li>Use <a href=\"http:\/\/plugmatter.com\/feature-box\"><b>Plugmatter Optin Feature Box<\/b><\/a> (Most recommended)<\/li>\n<\/ul>\n<p>Take a look at this video<\/p>\n<p><iframe loading=\"lazy\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Iz3XtxNPtfI?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p>I personally think Optin Feature Box is the best way forward. It takes your form closer to the readers while allowing them the peace of reading your blog.<\/p>\n<p><b>How do you encourage readers to sign up to your list?<\/b><\/p>\n<p><span class=\"Normal-H\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image11.png\" alt=\"\" width=\"606\" height=\"274\" \/><\/span><\/p>\n<p>First, you may just encourage those who like your content to sign-up and receive your update. You don\u2019t offer them any gift to have them give you their emails. This is great because you get a list of targeted readers \u2013 people who say \u2018ok I don\u2019t want to miss anything you publish\u2019<\/p>\n<p>Secondly, you can offer them something. Usually, people give out digital products like ebooks, videos, software, etc, to attract subscribers.<\/p>\n<p>Some odd readers however signup just to have the free gift and soon unsubscribe from your list. There is no way you can avoid such issues.<\/p>\n<p>Just go ahead and give them anything good you have or simply encourage them to jump on your list to get notified of your next publication.<\/p>\n<p>Ok now your blog is secured and you\u2019ve put in place strategy to capture emails and build your list. The next 2 things may not be done immediately. But they are necessary and require time to build up.<\/p>\n<h2><strong>3 \u2013 Unique Content<\/strong><\/h2>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image26.png\" alt=\"\" width=\"531\" height=\"384\" \/><\/span><\/p>\n<p>Content is the driving force of any successful blog. It doesn\u2019t matter how beautiful, secured and attractive your blog is. If you don\u2019t have the kind of content that makes readers stick to your blog, you won\u2019t see exceptional results.<\/p>\n<p>You must publish the kind of content that your target audience doesn\u2019t find elsewhere. Usually, content backed by data and statistics does so well today.<\/p>\n<p>By setting up your blog and getting to this level, you must have had some content ideas. My recommendation is not to rush in excitement to publish your first articles.<\/p>\n<p>Take a break, do a lot of research on the topic you have chosen to write on. Add relevant images, graphs, stats, videos, etc<\/p>\n<p>There are over <a href=\"http:\/\/www.worldometers.info\/blogs\/\">2 million blog posts<\/a> written per day:<\/p>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image32.jpg\" alt=\"\" width=\"503px \" height=\"219.020472440945px \" \/><\/span><\/p>\n<p>So your content should be epic enough to grab attention from your community.<\/p>\n<p><b>How long should your post be?<\/b><\/p>\n<p>People have argued and research done on the effect of length on content. According to a publication by <a href=\"http:\/\/blog.serpiq.com\/how-important-is-content-length-why-data-driven-seo-trumps-guru-opinions\/\">serpIQ<\/a>, the longer your content, the better your search ranking.<\/p>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"> <img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image08.jpg\" alt=\"\" width=\"599px \" height=\"365px \" \/><\/span><\/p>\n<p>However, you won\u2019t fill up the gabs just to be long. You should aim at creating in-depth content, touching every area you are writing about.<\/p>\n<p>This helps your OnPage SEO. It gives you the chance to diversify your keyword with more LSI options.<\/p>\n<p>After analyzing the social share counts of over 100 million articles, <a href=\"http:\/\/okdork.com\/2014\/04\/21\/why-content-goes-viral-what-analyzing-100-millions-articles-taught-us\/\">Buzzsumo<\/a> found that the longer the post, the more shares it gets.<\/p>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image09.jpg\" alt=\"\" width=\"624px \" height=\"452px \" \/><\/span><\/p>\n<p>You understand that you are not going to rush to hit the \u2018Publish\u2019 button. If you want to stand out, add more meat to your articles.<\/p>\n<h2><strong>4 \u2013 Content Promotion<\/strong><\/h2>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image24.png\" alt=\"\" width=\"552.500052493438px \" height=\"369.302677165354px \" \/><\/span><\/p>\n<p>It\u2019s one good thing to publish insanely epic content and it\u2019s another thing to get eyeballs on your blog.<\/p>\n<p>The biggest challenge we have as bloggers is being able to attract the right readers to our content.<\/p>\n<p>Now your new blog is ready with content that triggers a \u2018wow\u2019 from your readers. What\u2019s next?<\/p>\n<h3><b>Promotion!<\/b><\/h3>\n<p>It\u2019s not about just sharing on social media. If you do that, it\u2019s beautiful but there is something more attractive \u2013 blogger out reach<\/p>\n<p><a href=\"https:\/\/outreachwizard.co.uk\/\">Blogger outreach<\/a> is simply identifying and connecting with influencers or top bloggers in your niche. It\u2019s just about creating friendships with other bloggers. The result is that you get more traffic, more shares, more engagement on your blog, more sales, etc<\/p>\n<h3><b>But where do I find these bloggers to connect with?<\/b><\/h3>\n<p>That\u2019s the question that often comes up when I speak to new bloggers about networking and connecting with others.<\/p>\n<p>Generally, there are three broad ways;<\/p>\n<ol>\n<li>Use special programs (Ninja Outreach, Buzzstream, etc.)<\/li>\n<\/ol>\n<p class=\"Normal-P\" style=\"margin-top: 14pt; margin-bottom: 3.75pt; direction: ltr;\"><span class=\"Normal-H\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image16.png\" alt=\"\" width=\"554\" height=\"343\" \/><\/span><\/p>\n<p class=\"Normal-P\" style=\"margin-top: 14pt; margin-bottom: 3.75pt; direction: ltr;\"><span class=\"Normal-H\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image28.png\" alt=\"\" width=\"555\" height=\"172\" \/><\/span><\/p>\n<p>\u00a02. Join blogging platforms and be active on (Bizsugar, Klinkk, BlogEngage, etc)<\/p>\n<p>3. Read blogs in your niche and interact on comments<\/p>\n<p>The third option seems to be the easiest free way to start with. I have seen beautiful results reading and dropping comments on other blogs. As most bloggers function on reciprocity, once you drop a comment on their blogs, they are soon coming to yours to reciprocate.<\/p>\n<p>Michael Pozdnev shares a simple hack to blogging outreach in <a href=\"http:\/\/iwannabeablogger.com\/hack-to-blogger-outreach\/\">this post<\/a> where he underlines blog commenting as being a powerful networking tool.<\/p>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image30.jpg\" alt=\"\" width=\"624px \" height=\"548px \" \/><\/span><\/p>\n<h3>\u00a0<b>80\/20 rule in blogging<\/b><\/h3>\n<p class=\"Normal-P\" style=\"direction: ltr;\"><span class=\"Normal-H\"><img decoding=\"async\" class=\" aligncenter\" src=\"https:\/\/plugmatter.s3.us-west-2.amazonaws.com\/wp-content\/uploads\/sites\/2\/2016\/04\/1461853076_image25.jpg\" alt=\"\" width=\"624px \" height=\"381.333333333333px \" \/><\/span><\/p>\n<p>\u00a0In content marketing, there are actually 2 phases:<\/p>\n<ol>\n<li>Content creation<\/li>\n<li>Content Promotion<\/li>\n<\/ol>\n<p>Each of these stages must receive a portion of our time.<\/p>\n<p>The questions are:<\/p>\n<ol>\n<li>How much time do you spend in creating content?<\/li>\n<li>How much time do you spend in promoting your content?<\/li>\n<\/ol>\n<p>Do you spend 60% in creation and 40% in promotion? Or you say ok I spend 40% in creation and 60% promotion. What about an even 50\/50 split?<\/p>\n<p>How about 20% in creation and 80% in promotion?<\/p>\n<p>The real question I ask you is, what\u2019s the use creating content when your community remains stagnant?<\/p>\n<p>Your community is your marketplace and the bigger it is, the more profit you get. So it makes sense to me to focus more on promotion as that gets more attention to what you share. 20% creation and 80% promotion looks reasonable to me.<\/p>\n<p>Those are some of the things you should do now that you have setup a new blog. The order I have given these points is also important. You won\u2019t start promoting and driving traffic to your blog until it has the content to keep your visitors.<\/p>\n<p>Of course, once people start reading your blog, security must be at the core. That\u2019s why I thought of it as the first point.<\/p>\n<p>As readers visit your blog, give them the opportunity to jump on your list.<\/p>\n<p>In any case, let content promotion and traffic come after these other areas are dealt with.<\/p>\n<h3><b>Bonus Tip: <\/b><\/h3>\n<p>If you&#8217;re thinking of starting a blog or are in the process of setting up a blog, you need to do the following:<\/p>\n<p>&#8211; To learn more about starting and building a successful blog check out this amazing resource\u00a0<strong><a href=\"https:\/\/firstsiteguide.com\/\">First Site Guide<\/a><\/strong>.<\/p>\n<p>&#8211; Get a reliable hosting. Check out <a href=\"http:\/\/enstinemuki.com\/wpengine\"><b>WP Engine<\/b><\/a> for stable and most reliable WordPress Hosting<\/p>\n<p>&#8211; Get a great looking theme. I recommend checking out <b>these <\/b><a href=\"http:\/\/enstinemuki.com\/myteslathemes\"><b>premium Tesla Themes<\/b><\/a><b>.<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You heard about blogging and you were so excited about starting one. You read a few documents on how to start a&#8230;<\/p>\n","protected":false},"author":4,"featured_media":3579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>4 Things You Should Do Immediately After Starting a Blog - Plugmatter Spark<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/plugmatter.com\/spark\/tips-for-beginner-bloggers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 Things You Should Do Immediately After Starting a Blog - Plugmatter Spark\" \/>\n<meta property=\"og:description\" content=\"You heard about blogging and you were so excited about starting one. 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